Lloyds Plumbing
& Heating
A fast, mobile-first, 17-page site built to rank for "boiler installation Gwynedd" and "gas engineers Pwllheli" on Google AND AI search — and turn visitors into booked quotes across the Llŷn Peninsula.
What We Built
The Kopa Growth Engine — tuned for gas engineers.
A page for every service & area
Six service pages — boiler installation, servicing, repairs, central heating, underfloor, Aga & Rayburn — plus seven town pages covering Porthmadog, Pwllheli, Criccieth, Nefyn, Blaenau Ffestiniog, Harlech and Barmouth. Someone searching "boiler repair Criccieth" lands where they searched.
Never misses a call-out
Emergency call-out enquiries auto-text back within seconds, so no lead goes cold while the team's under a boiler on the other side of the peninsula.
Reviews on autopilot
5-star Google review prompts fire after every boiler install and service — their 96+ five-star reviews compound without lifting a finger.
A year of ready-to-fire campaigns
Winter boiler service pushes, annual gas safety reminders, Navien warranty upsells, past-customer reactivation — pre-loaded and one click to launch.
Ranks on Google + AI
Local SEO + AI SEO baked in — built to rank on Google AND get cited by ChatGPT, Perplexity and Google AI Overviews when locals ask "who's the best gas engineer in Gwynedd?"
Trust signals front and centre
Gas Safe #567914, Navien Accredited Installer, 20+ years' experience and up to 12-year warranties — surfaced on every service page so the credibility does the selling.
Mobile-first design
Over 80% of trade searches happen on phones. Every page loads fast and converts on mobile before it does anything else — with click-to-call and WhatsApp one tap away.
Transparent, buyer-friendly UX
Clear pricing signposts, a simple Enquire → Quote → Install three-step flow and a live projects gallery — visitors see what they'll get before they ever pick up the phone.
Want a site like this?
Get in touch and Osian will walk you through it. See if The Kopa Growth Engine is right for your trade.
Get In Touch