Marketing For Trade Businesses In
Mid Wales.
Websites and systems built for the tradesmen keeping Powys and Ceredigion running — from Newtown to Aberystwyth, Brecon to Machynlleth. Plumbers, roofers, electricians, builders, cleaning companies, locksmiths, gardeners, painters and decorators, and every other Mid Wales trade. Live in 7–10 working days.
150+
Towns We Cover In Mid Wales
Mid Wales is a wide patch and thinly served by trade marketing agencies. Kopa covers every town in Powys and Ceredigion — whether you're on the Cambrian coast or up in the hills.
Real Trade. Real Words.
You're Grafting Across Mid Wales. Nobody's Marketing To The People Who'd Hire You.
Mid Wales is the forgotten patch. The big trade marketing agencies won't touch it — not enough population, not enough postcodes, not enough clicks. So you're left running off word of mouth, a Facebook page nobody sees, and a website that ranks below the Yell listing and the Which? directory.
Meanwhile there's real money moving out here — farmhouse renovations in Radnorshire, holiday cottages along the Ceredigion coast, boiler upgrades in Powys villages, eco-builds round Machynlleth. And the homeowners paying for that work are already on Google. They just can't find you.
The trade is the easy bit. The marketing is the leak.
Built For The Trades That Run Mid Wales
Same system. Different flavours depending on what you actually do on the tools.
Powys farmhouses and Ceredigion cottages have some of the trickiest heating in the UK. Oil boilers, LPG, old lead pipework, backboilers, ancient rads. Rural homeowners want a plumber who gets their setup — and when their boiler packs in on a cold morning in Newtown or Aberystwyth, they want one this week.
Kopa builds a plumbing site with pages for oil boiler installs, emergency call-outs, rural heating and every town from Welshpool down to Brecon. When someone in Llanidloes searches for a plumber, your name shows up — and if you can't answer on the tools, a text goes back automatically within seconds so the enquiry isn't lost.
The 30-day quote follow-up? That's where most Mid Wales plumbers leave real money on the table. Not because the leads aren't there. Because nobody chases them properly. Kopa does.
Welsh slate on Welshpool stone cottages. Reclaimed slate on Brecon farmhouses. Storm damage after every wet winter across the Cambrians and down the coast. Mid Wales roofing is a specialist trade — and the homeowners paying for it are Googling before they pick a name.
Kopa's roofing sites are built to rank for storm-damage, slate repair and re-roofing searches across Powys and Ceredigion. Each town gets its own page — because a homeowner in Rhayader isn't ringing a roofer whose site only talks about Newport.
Review requests fire out automatically after every job, so your Google star rating climbs steadily. In a small market like Mid Wales, reviews are the closest thing you've got to a moat — and the system stacks it for you month on month.
Off-grid installs above Llanidloes. Farm rewires across Powys. Student-let EICRs in Aberystwyth. EV chargers on driveways from Welshpool to Machynlleth. Mid Wales sparks handle work most urban electricians never touch — and the customers looking for you are typing "electrician near me" into Google, not thumbing through Yellow Pages.
Kopa builds you a site with pages for each service and each town you cover. When someone in Brecon or Builth Wells searches for an EICR or an EV point, you turn up. Missed-call text-back means every enquiry gets captured — even when you're up a pole in a field with no signal.
The follow-up sequences chase your quotes automatically for 30 days. That one feature alone is often the difference between winning half your quotes and winning most of them.
Farmhouse conversions in Powys. Eco-builds round Machynlleth. Extensions in Brecon. Holiday cottage renovations along the Ceredigion coast. Mid Wales homeowners — and English incomers with money to burn on a rural retreat — are pouring cash into their properties. And every one of them is Googling before they pick a builder.
Kopa builds you a proper multi-page builder site — gallery, dedicated pages for extensions, conversions and renovations, plus local pages for every town from Aberystwyth to Welshpool. Built to rank on Google for the work you actually do — and to look the part while it does.
Seasonal campaigns fire on their own — garden rooms in spring, log-cabin builds in summer, kitchen extensions in autumn — so the phone keeps ringing when the weather turns and the competition disappears. You stay on the tools. Kopa runs the marketing.
Every other Mid Wales home-improvement trade too. Plasterers and painters in Newtown. Handymen and gardeners round Aberystwyth. Cleaning companies servicing holiday lets in Brecon and along the Ceredigion coast. Locksmiths, tilers, tree surgeons, fencing lads, drainage specialists, gas and heating engineers, kitchen and bathroom fitters, oven cleaners, chimney sweeps, CCTV installers — if you take local jobs across Powys or Ceredigion and want a steadier flow of them, the same Kopa engine is built for you too.
Nobody Else Bothers With Mid Wales. We Do.
Most trade marketing agencies won't quote for a Mid Wales business — not enough postcodes, not enough clicks, not worth their trouble. The ones who will try to lock you into 12-month contracts on stock templates. That's not what this is.
At £197/Month, I Lose Money On You For The First 6 Months.
That's not a typo. A build like this — a full multi-page website, SEO foundations, the automation system, the review funnel, the follow-up sequences — takes a huge amount of front-end work. At £197/month it takes about six months just to break even on my time.
So why do I do it? Because I believe in overdelivering. Because I want you to stick around for years, not months. Honest bit though — the £197 isn't a lead-generation service with a promised number of calls per month. It's the foundation that gets your business into a solid state so your Google ranking compounds, the review system does its work, and organic calls come in over time without you buying them. Loads of my Mid Wales clients happily stay on £197 forever and the diary keeps filling on the back of it. If you want to actively pull that timeline forward — or if you're brand-new with no lead history and no reviews yet and can't wait for organic to compound — that's what Growth Engine Plus is for (£4,997, 90-day sprint): a full content day where we script, shoot and edit a batch of short-form videos of you on real Mid Wales jobs, plus Meta ads managed for 90 days. Optional accelerator, not a forced next step — and yes, if you're up for it a few months in, that's when I might pop up and suggest it.
That's the plan. It's not a secret. I'd rather build something with you for the long haul than churn through a hundred clients on 3-month contracts. That's how the "crappy agency" model works — and that's exactly what this isn't.
Four Pillars. One System. Zero Missed Leads.
The same system running for tradesmen across the UK — installed on your business in under two weeks.
From Call To Live In 7–10 Working Days.
The Kitchen Renovators
Full SEO-Stacked Site + System
A multi-page website engineered to rank for "kitchen makeovers Worcestershire" — with the capture-and-convert system built in from day one. Same shape of build we run for Mid Wales trades.
One Plan. Everything Included.
The whole Kopa Growth Engine, all in one monthly subscription. No add-ons. No upgrade paths. No surprise invoices.
- Full multi-page website
- Missed-call text-back
- Automated review requests
- Lead follow-up system
- Local SEO baked in
- Seasonal marketing campaigns
- Website updates & support
- Direct line to Osian
★★★★★ 5.0 from 44 Google reviews
30-day money-back · Live in 7–10 working days
The 30-Day Guarantee
If you're not happy in your first 30 days — for any reason — email us before day 30 and we'll refund your first month in full. After that, cancel anytime and your subscription runs to the end of the current paid month. No contracts. No lock-in. No fine print games.
Questions? Good.
Do you only work in Mid Wales?
What towns in Mid Wales do you cover?
What trades do you work with?
Do I need to be based in Mid Wales to sign up?
Are you actually based in Wales?
Ready To Grow Your Mid Wales Trade Business?
Get in touch and Osian will call you back. Short walkthrough video first, then a straight chat — we'll work out whether the Kopa Growth Engine fits your business — and if it doesn't, we'll tell you.
Get In Touch★★★★★ 5.0 from 44 Google reviews
30-day money-back · No contract











