The Kopa Blog
Marketing that actually works for trades.
No fluff, no theory. Practical guides written by Osian — for plumbers, electricians, roofers, builders, and every other tradesperson trying to get more work.
Lead Generation
How to Get More Leads as a Plumber in the UK
Most plumbers lose more work than they realise — not because they're bad at the job, but because the leads they're getting aren't being followed up properly. Here's how to fix it.
Automation
Missed Call Text-Back: Why Every Tradesman Needs One
You're on a job. Your phone rings. You can't answer. That person calls the next plumber on the list — and you just lost a job. Here's how to stop that happening.
Local SEO
Local SEO for Tradesmen: The Complete Guide
Over 80% of people search online before hiring a tradesman. Local SEO is how you make sure they find you — not your competitor. A plain-English guide to ranking on Google.
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